Review and Swatches of ColourPop’s Beware Ultra Matte Liquid Lipstick

#ReviewAlert Beware! Check out my review of the ColourPop Beware Ultra Matte Lip. This lip product costs $9.00 and contains 0.11 oz. #OpaquePigmentation #Lightweight #Spreadable #EmphasizedLipLines #LongWearing #NonDrying #ProductReview #ColourPop #UltraMatteLip

#GetTheDetails In the formula overview, this product promises intense color payoff and a comfortable feel that dries down for long-lasting wear. It has been improved for 2023. However, I noticed that the shades can appear cracked once they dry down and don’t smooth out completely. #FormulaOverview #IntenseColorPayoff #LongLastingWear #ComfortableFeel

#TextureCheck The consistency of this formula is lightweight, spreadable, and fluid without being too watery or viscous. It feels more flexible and lighter-weight compared to the previous formula, making it more comfortable to wear. Most shades are semi-opaque to opaque in just one layer. The formula dries fairly quickly and allows for some forgiveness if you press your lips together before it fully sets. #Texture #Lightweight #SemiOpaque #FastDrying #ComfortableWear

#LongevityReview While not as long-wearing as the previous formula, this lip product still lasts between five and eight hours, depending on the vividness and depth of the shade. It is transfer-resistant, but may smudge if it comes into contact with oily food. Overall, it is non-drying on the lips. #LongWearing #TransferResistant #NonDrying

#SwatchSpotlight For more swatches of the ColourPop Ultra Matte Lip, check out our website. #ColourPopSwatches #UltraMatteLip

Beware

ColourPop Beware Ultra Matte Lip ($9.00 for 0.11 oz.)

  • Opaque pigmentation in one layer
  • Lightweight, thin (but not watery), spreadable
  • Applied evenly but emphasized lip lines after dry down
  • Long-wearing (6 hours), non-drying

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

Formula Overview

$9.00/0.11 oz. – $81.82 Per Ounce

The formula is supposed to have “intense colour payoff” with a “super comfy” feel that “dries down for long-lasting wear” while feeling lightweight. It is “new and improved” for 2023. I think it is more comfortable than the prior formulation, but it has similar pitfalls; namely, the shades often appear a bit “cracked” once they dry down and I smile as the product doesn’t seem to really pull into and smooth out while drying down.

The consistency was lightweight, spreadable, and fluid without being too watery or too viscous. As the formula dried down, it remained more flexible than the previous formula and definitely felt lighter-weight, which made it more comfortable to wear. Most shades were semi-opaque to opaque in one layer. They dried down fairly quickly but were forgiving if I pressed my lips together before the formula was fully set.

Unsurprisingly, they were not as long-wearing as the prior formula, but they still lasted between five and eight hours, depending on the vividness and depth of the shade. They were transfer-resistant until they came into contact with more oily food, and they were non-drying overall.

Browse all of our ColourPop Ultra Matte Lip swatches.

Beware

LELimited Edition. $9.00.


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